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The Wire by Firewire Surfboards

The Wire is Firewire Surfboards platform for surfing, sustainability and social outreach, as well as other fun surf related stuff.
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Apr 26, 2021

Having self-directed his own career around surfing and the ocean, Nik Strong-Cvetich is focused on saving our planets best waves from dangers both present and future through collaborations with many organizations, governments and communities around the globe. 

His Santa Cruz based organization 'Save The Waves Coalition' has the ambitious goal of protecting a thousand waves by 2030 through their World Surfing Reserves program.

This designation as a World Surfing Reserve helps protect a surf spot from runoff, development, mining and more.

Find out more in this episode.

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